A clear, powerful marketing strategy is essential to get the attention of your audience and persuade them to invest their time in your event, meeting, or incentive program. OpenSpark’s innovative creative team develops award-winning campaigns proven to influence behavior that will spark business results.

A Web site with logistical details about your event and online registration is no longer effective enough to reach and influence your audience. OpenSpark works with you to understand your overall event strategy, business goals of the event, and logistics plan to develop a comprehensive marketing strategy that:

• Clearly defines the value of your event;
• Actively promotes valuable content;
• Targets your audience in many places and provide multiple communication vehicles (including social media channels for your event);
• Constantly measures results;
• Encourages conversation among attendees;
• Engages your audience in all pre-event communications and promotion;
• Extends the duration of the attendee event experience;
• Enhances the on-site experience of staff and attendees;
• Communicates logistical details and provides online registration using the latest technologies (and giving you the tools to control and update the content and maange registration information in real-time).

Contact us to learn more about how our marketing and event technology services can benefit your next event.